Do you use a sidebar? If so, can you use it to increase EPMV? How is your sidebar built? Thanks in advance.
Hi Mike,
If you are running any desktop traffic the sidebar is certainly worth it. To give you an idea, on our case study site we have one sidebar with two ad placeholders on there (one normal and one floating).
The normal placeholder is worth 3% of the entire site ad revenue ($525) and the other is worth 5% of the entire site add revenue ($875). Totalling $1,400 worth of ad revenue just from the sidebar.
The sidebar is built just using the theme defaults and then including two ad placeholders. Make sure one of them is a floating sidebar placeholder.
Adding more ad placeholders to your site will always help EPMV. So please add in more and let me know how you get on.
If you have more questions please just ask.
Hi Mike, that is great news I am very pleased. That is a good percentage jump.
I do have a guide here for raising EMPV, I would also recommend you follow all of these steps and that will earn you some more also.
If you can report back and let me know how your EMPV increases, that would be very useful feedback please.
Hi Paul, Thanks for your help. You can’t believe how much this helps us. I was able to increase from about 5 EPMV to 7 EPMV with your instructions and the sidebar.